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Brand Management - Leveraging the Power of Integrated Marketing by SAP America Inc
February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.
Full Spectrum Customer Data Integration (CDI) Solutions by Pitney Bowes Business Insight
March 2009 - (Free Research) Accurate customer information is essential to business success. It provides customer insight, informs decisions and drives strategy. Managed effectively, this information allows organizations to improve customer retention and increase the value of individual customers. This white paper covers the necessity of a customer data integration program.
Enhancing the Customer Experience with Loyalty Management by SAP America Inc
April 2009 - (Free Research) By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance
the customer experience, increase customer retention, and foster development
of a community of people who serve as advocates for the business.
Best Practices in Complex Equipment Manufacturing, Sales, and Service by SAP America Inc
January 2009 - (Free Research) This paper gives a brief overview of the SAP® solutions used by manufacturers of complex products and equipment to differentiate themselves from the competition through superior-value products and services against low-cost global providers.
Business Brief: Business Continuity - Are You Always Open for Business? by Oracle Corporation
November 2008 - (Free Research) Business continuity with low administration and maintenance costs... Can you make it happen? This brief explains how Oracle solutions for mid-sized organizations provides a secure, easily accessible, and always available information infrastructure.
Lean Across the Enterprise: Using Lean Manufacturing Techniques to Leverage ERP Investments by Exact Software
October 2008 - (Free Research) What is Lean Technology? In these economic times, people look at the belt-tightening exercises they've performed to reduce expenses across their enterprises and declare, "We're already lean! How can we get any leaner?" In truth, Lean Manufacturing goes far beyond cost reduction and is actually grounded upon the elimination of waste.
Top 10 Reasons Customers Choose SAP for Business Transformation by SAP America Inc
January 2006 - (Free Research) SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation.
Becoming Value-driven: Focusing on What Matters Most by IBM
August 2008 - (Free Research) This white paper provides insight into the six key areas essential for becoming a value-driven organization. Discover how to gain the visibility and control essential to meet and exceed customer needs.
Protecting and Nurturing Your Brand: Maintain and Grow Brand Value in a Time of Crisis by SAP America Inc
June 2009 - (Free Research) There are many elements that impact a company's brand. Concentrating on a select few lets you control financial investment while maximizing the returned benefit. This SAP Executive Insight focuses on efforts that target a key set of brand-related opportunities and describes how companies can strengthen brand value even in a recession.
Increasing the Business Value of Mobility by Intel Corporation
December 2008 - (Free Research) Intel is combining new mobile technologies with innovative workspace designs to increase the productivity and satisfaction of its employees and reduce operating costs. In this white paper, Intel IT shares its experiences and insights in designing, implementing and supporting the new environment.
Enhancing Interaction Center ROI in Turbulent Economic Times by SAP America Inc
April 2009 - (Free Research) Interaction center managers, along with their counterparts in sales, marketing, and service, are being asked to deliver greater value on shoestring budgets. While the conventional reaction in tough economic times is to simply cut costs and services, the nature of the current downturn indicates that austerity measures of the past won't work today.
Information Drives Operational Excellence by Oracle Corporation
December 2008 - (Free Research) Oracle Advanced Customer Services provides several different service offerings to help companies strike the right balance between performance, value, and cost.
Delivering Superior Customer Value in Communications Firms by SAP America Inc
April 2009 - (Free Research) For communications companies - whether focused on telecommunications services
or media content - these are challenging times. Markets are saturated with new offerings, and margins continue to diminish. In response, communications
service providers (CSPs) are concentrating on improving offers of voice, content, and data services.
Security For Online Banking That Users Want and Will Pay For by PhoneFactor, Inc.
February 2009 - (Free Research) Read this paper to learn how security threats affect online banking customers, their current security levels and their interest in adopting more security measures. It discusses findings of a study conducted by Harris Interactive that examines how customers perceive the value of PhoneFactor, a unique phone-based authentication solution.
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