Customer Relationship Management (CRM) | Customer Experience Management (CEM) | Social Networks and Community Management | Customer Service (General) | Mobile Device Management | Customer Data Integration | Data Mining | Customer Information Management/ Customer Databases | Wireless Technologies and Mobile Computing | Customer Interaction Management

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Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction by Oracle Corporation April 26, 2011 - (Free Research) As e-commerce continues to grow, customer expectations for B2B e-commerce are changing rapidly. Business to business (B2B) companies that wish to grow and become more profitable are realizing that the old ways of doing business are insufficient and are investing in e-commerce platforms. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

B2B Benchmark Assessment for B2B Services Sector by IBM January 30, 2012 - (Free Research) Take the time now and find out how your organization's sales processes to configure, price and quote complex business-to-business (B2B) offers ranks against the market leaders in the B2B services, communications, software, IT services and B2B advertising sectors. (ASSESSMENT TOOL) VIEW ABSTRACT | GO TO

Analyst Research IBM Synchronizes its Commerce 2.0 Strategy with ‘Smarter Commerce’ Initiative by IBM March 31, 2011 - (Free Research) In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C). (ANALYST BRIEF) VIEW ABSTRACT | GO TO

Customer Data Management- Breaking down data silos for improved business outcomes by Equifax December 07, 2011 - (Free Research) This paper reviews the current problems with data silos and how customer data management services can help companies create a consolidated view of their customers and ultimately increase their revenues. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Mobile augmented reality opportunities for business by ComputerWeekly.com December 01, 2010 - (Free Research) The phrase “augmented reality” was coined by Boeing researcher Tom Caudell in the early 1990s to describe a digital display viewed through a headset  which guided workers through electrical wires in aircraft. The term has since gained currency and is now taken to describe digital information overlaid on the physical world. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Art of Social Sales by Oracle Corporation November 30, 2009 - (Free Research) Read this paper for a discussion from some of the top corporate leadership and thought leaders on how social selling, a.k.a. Sales 2.0, works in specific industries. Listen to what they have to say about how high tech, non-profits, retail, sports, and telcos do it. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The data sharing paradox. A guide to small business on data sharing and security by ComputerWeekly.com September 30, 2011 - (Free Research) This small business report looks at the degree to which small businesses are sharing data, the ways in which they are doing so and the real and perceived risks. It shows how these risks can be mitigated. (WHITE PAPER) GO TO WHITE PAPER

CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com October 05, 2011 - (Free Research) This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies. (ESSENTIAL GUIDE) VIEW ABSTRACT | GO TO

Bloomberg BusinessWeek - How To Achieve a Great and Profitable Customer Experience by SAP America, Inc. March 23, 2011 - (Free Research) Read this first of four reports based on a global survey of executives on customer experience management, as well as interviews of SAP customers and industry influencers and analysts. (Bloomberg Businessweek Research Services, 2011) (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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